طلب مساعدة في إنجاز المهمة
Page 1 Title Page (Brand Name + Your Name) • Page 2 Pricing Dashboard: Infographics showing results of your survey. • Page 3 Survey Methodology: Short description of your methodology mentioning objectives, sample size, sampling technique, data collection, major analyses, major findings. • Page 4 Questionnaire: Maximum six questions on pricing satisfaction, price sensitivity, willing to pay etc. • Page 5 Data tables for the assignment. Presentation Details: Font: New Times Roman; Size 12; Margin 1-inch X 4, Spacing 1.5 lines. مطلوب تسوي استبيان في فورمز اول شي اقرأ الملف وبتفهم
85 large Kingdom of Saudi Arabia Ministry of Higher Education Imam Abdulrahman Bin Faisal University College of Business Administration المملكة العربية السعودية وزارة التعليم العالي جامعة الإمام عبد الرحمن بن فيصل كلية إدارة الأعمال Assignment 2: Pricing Survey Course Title: Pricing Management Course Code: MRKT-/ Program: BS Marketing Academic Year: Semester: 1st Maximum Marks: 15 Assignment Brief: A pricing survey is a valuable tool to determine the optimal price for a product or service by gathering insights directly from your target market. Common Methods Used in Pricing Surveys: · Van Westendorp Price Sensitivity Meter · Gabor-Granger Technique · Conjoint Analysis · Price Rating Scales Best Practices for Conducting Pricing Surveys: · Set Clear Goals: Define what you want to achieve wit…
